Why Car Companies Still Spend Thousands On Clay Models

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Published at : May 20, 2022
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Since the 1930s, every car has started as a full-size clay model before being manufactured. However, these models can cost automakers hundreds of thousands of dollars. We explore why in 2022 clay modeling is still a crucial step in the design process.

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Why Car Companies Still Spend Thousands On Clay Models Why Car Companies Still Spend Thousands On Clay Models
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